Puma bottle opener keychain

Puma is a globally recognized German sports brand founded in 1948 by Rudolf Dassler, following a split with his brother Adolf Dassler, who founded Adidas. The brand is famous for its athletic footwear, apparel, and accessories, often featuring the iconic jumping cat logo. Throughout its history, Puma has shifted ownership and management, evolving from a family-run business into a major international corporation.

While the brand maintains its design and corporate headquarters in Herzogenaurach, Germany, its products, including small accessories like keychains and bottle openers, are manufactured worldwide through a vast supply chain, primarily in Asia. Key markets for production include China, Vietnam, and Cambodia, though larger scale distribution means items are sourced from various specialized manufacturers globally. The current ownership is highly diversified, with various institutional investors holding significant shares, maintaining its status as a publicly traded company on the Frankfurt Stock Exchange.