Blasón Espresso coffee

Blasón is a premium Mexican coffee brand that specializes in high-altitude gourmet coffee sourced from the most renowned regions in Mexico, such as Oaxaca, Veracruz, and Chiapas. Founded with the mission to bring the quality of Mexican coffee beans to a broader audience, the brand has become a staple in Mexican households and supermarkets.

Historically, Cafe Blasón was founded and operated by the Mexican company Cafés de Especialidad de México S.A. de C.V. In a strategic move to expand its brand portfolio, the Mexican conglomerate Fomento Económico Mexicano, S.A.B. de C.V. (FEMCO/FEMSA) acquired the brand. Today, it operates under the FEMSA umbrella, a global leader in the beverage and retail industries, ensuring its continued presence across North America and beyond.