Made O'Meter
Discover where a brand or product originates
MAX is an exclusive private label brand established by the German retail giant EDEKA. This brand is designed to offer premium-quality snack products, specifically focusing on nuts and dried fruits, to consumers within the EDEKA Group's network. The brand's philosophy centers on high-grade sourcing and specialized preparation methods, such as roasting without oil to maintain a premium taste profile.
While the brand is 100% German in origin and ownership, the raw materials are sourced globally. Pistachios are typically cultivated in regions such as California (USA), Iran, or Turkey, depending on the harvest season and quality standards. The final processing and packaging are managed by EDEKA or its specialized subsidiaries in Germany to ensure strict quality control.
Today, the MAX brand remains an integral part of EDEKA's private label portfolio. EDEKA Zentrale Stiftung & Co. KG, based in Hamburg, is the ultimate owner. The company operates as a cooperative, making it one of the largest and most significant retail organizations in Europe, focused on local distribution through its vast network of independent merchants.
Report a bug/Feedback
disclaimer
poweredBy