Hubbards Simply Berry Muesli

Hubbards is a quintessentially New Zealand cereal brand, founded by the late Dick Hubbard in 1990. The brand built its reputation on transparency, community involvement, and producing hearty, locally inspired breakfast options like muesli and granola.

Today, Hubbards remains a major player in the New Zealand grocery market, with its products being manufactured in South Auckland. While it has transitioned from a family-run business to being part of a larger consumer goods portfolio under ANZCO Food's ownership, it maintains its original Kiwi identity and commitment to New Zealand-based production.