Loops & Threads Yarn

Loops & Threads is a well-known private label brand that specializes in textile and crafting supplies, primarily focused on various weights and colors of yarn. The brand was established as an exclusive label for Michaels Stores, Inc., a major American arts and crafts retail chain. This particular product is manufactured in India, a global hub for textile production, ensuring a balance of quality and affordability for hobbyists.

Ownership of the brand resides with Michaels, which is headquartered in Irving, Texas. In 2021, the parent company, The Michaels Companies, Inc., was acquired by Apollo Global Management, a major global private equity firm. This transition moved the company from public trading to private ownership, directing the brand's strategic trajectory through the mid-2020s and beyond while maintaining its position as the premier destination for North American crafters.