Lacura Med Handcream Vitamin B3 + Urea 5%

Lacura Med is a specialized line of skincare products within the Lacura brand, which is a private label exclusively owned and managed by the German discount giant ALDI. The 'Med' sub-brand focuses on dermatological and therapeutic skin solutions, often emphasizing high-quality ingredients like urea and vitamin B3 at an affordable price point.

Originally developed in Germany to meet the demand for effective yet low-cost personal care, the brand serves as a core part of ALDI's cosmetic strategy. While manufacturing is primarily based in Germany to maintain high production standards, the ultimate ownership is split between ALDI Nord and ALDI Süd, depending on the specific region and supply chain. As of 2026, the brand continues to be a global private-label powerhouse under the ALDI umbrella.