Gyllenhammars Havregryn

Gyllenhammars Havregryn is a classic Swedish brand of rolled oats known for its iconic red and gold packaging featuring two elephants. The product originated in the late 19th century in Gothenburg, Sweden, founded by Oscar Gyllenhammar. It is famous for being extra thin and fine-milled, allowing for a quick cooking time of approximately two minutes.

Today, the brand is owned by Lantmännen, a Swedish agricultural cooperative owned by around 18,000 farmers. The oats are primarily sourced and processed in Sweden, maintaining a strong heritage of Swedish agricultural quality. Lantmännen Cerealia is the specific subsidiary responsible for the production and distribution of the Gyllenhammars brand, ensuring it remains a staple in Swedish households for porridge and baking.