Coop Naturaplan Kräuter Bio-Frischkäse

Coop Naturaplan is one of Switzerland's most prominent organic food brands, introduced in 1993 by the Coop Cooperative. This specific product is a herb-flavored organic cream cheese (Bio-Frischkäse). It prominently features the Swiss cross and the Bio Suisse 'Bud' label, which signifies strict adherence to Swiss organic agricultural standards.

The Naturaplan brand was a pioneer in bringing organic products to the mass retail market in Switzerland. The production remains localized in Switzerland to maintain the freshness of dairy components and to comply with the brand's 'local and organic' value proposition. The ultimate owner, Coop Genossenschaft, is one of Switzerland's largest retail and wholesale companies, structured as a cooperative owned by its members.