Oral-B toothbrushes and oral care

Oral-B is a global leader in oral hygiene products, including manual and electric toothbrushes, toothpaste, and dental floss. The brand's history began in 1950 in California, when Dr. Robert W. Huston designed the first Oral-B toothbrush with soft, end-rounded nylon bristles, which was a revolutionary improvement over the hard bristles used at the time.

Today, Oral-B is manufactured in several locations worldwide to meet global demand. Key manufacturing facilities are located in Germany (specializing in electric brush handles and heads), the United States, Mexico, and Ireland, among others. The production site often depends on the specific product line, such as the high-end iO electric series versus manual brushes or floss.

The brand passed through several ownership hands, notably being acquired by Gillette in 1984. Since 2005, Oral-B has been owned by Procter & Gamble (P&G) following its merger with Gillette. Under P&G's ownership, Oral-B has integrated advanced technologies like Bluetooth connectivity and AI-driven pressure sensors into its electric toothbrush range, maintaining its status as a top-recommended brand by dentists globally.