Yum Yum Vegetable instant noodles

Yum Yum is a world-renowned brand of instant noodles that originated in Thailand in 1971. The brand was established by the Wan Thai Foods Industry Co., Ltd., which revolutionized the Thai market with its authentic Asian flavors and quick preparation time. Over several decades, Yum Yum has expanded its reach globally, becoming a household name in Europe and other continents for quick, flavorful meals.

The product is primarily manufactured in Thailand at the Wan Thai Foods production facilities in Bangkok. These facilities ensure that the original recipe and quality standards are maintained for export versions. The brand is now a joint venture between the original Thai founders and the Japanese food giant Ajinomoto Co., Inc., which holds a significant majority stake, bringing Japanese quality control and global distribution expertise to the traditional Thai brand.