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Neutrogena Deep Moisture Sensitive Bodylotion

ownerJohnson & Johnson (USA)
originUSA
manufacturedmultipleCountries

Neutrogena is a prominent skincare brand with a unique history that connects North America and Europe. Originally founded in Los Angeles, California, in 1930 as Natone by Emanuel Stolaroff, the company eventually became Neutrogena Corporation after the success of a specialty soap discovered in Belgium. Today, the brand is widely recognized for its 'Norwegian Formula,' which was inspired by a traditional concentrated ointment used by Norwegian fishermen to protect their skin from harsh Arctic conditions.

While the brand's heritage is American and its marketing emphasizes Norwegian skin secrets, the ownership of Neutrogena has transitioned through major corporate hands. For decades, it was a cornerstone of the Johnson & Johnson consumer portfolio. As of 2023 and moving into the future, Neutrogena is owned by Kenvue, the independent consumer health company spun off from Johnson & Johnson. Manufacturing is conducted across multiple global facilities to provide for various international markets, with primary production hubs in Europe and North America.

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