Made O'Meter
Discover where a brand or product originates
Toms is a premier Danish confectionery brand with a deep history in the Nordic sweets market. Famous for its high-quality licorice and chocolates, the brand has become a household name in Denmark and across Scandinavia. The licorice products are particularly celebrated for their traditional textures and rich flavors.
The brand was established in 1924 by pharmacists Hans Trojel and Victor Meyer in Copenhagen. Today, Toms Licorice is produced primarily in Denmark, maintaining artisanal standards while utilizing modern manufacturing processes. The company remains an independent entity under the ownership of Gerda and Victor B. Strand's Foundation, ensuring that the brand continues to focus on its Danish heritage and social responsibility through charitable contributions.
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