Milprima Joghurt Crisp

Milprima Joghurt Crisp is a yogurt snack featuring sweetened yogurt paired with chocolate-coated waffle sticks. It is a private-label product specifically developed for the German discount retailer Penny. The brand Milprima is used by the Rewe Group to provide high-quality dairy alternatives within their stores.

Since it is a store brand, production is handled by various large-scale German dairy cooperatives and private processing plants on behalf of Rewe Group/Penny. This ensures that the product meets specific retail standards while maintaining a competitive price point. The ultimate owner, Rewe Group, is one of Germany's leading retail and tourism conglomerates based in Cologne.