Powermaker CR2032 Lithium Batteries

Powermaker Brand and Ownership Information

Powermaker is a private label brand primarily associated with European discount retail chains, most notably Europris in Norway. The product shown is a multipack of CR2032 lithium coin cell batteries, marketed under the 'Energy plus' sub-line. These batteries are designed for small electronic devices like car keys, watches, and calculators.

As a private label brand, Powermaker products are manufactured through third-party global supply chains. These specific types of lithium batteries are almost exclusively produced in specialized factories in China before being packaged for the Nordic market. The brand serves as a value-oriented alternative to major global battery manufacturers.

The ultimate owner of the brand is Europris ASA, a leading Norwegian discount retailer headquartered in Fredrikstad. Europris manages a wide portfolio of private labels to provide cost-effective household and DIY solutions to its consumers across Norway and through its partnerships in the Nordic region.