Williams Shaving Cream

Williams is one of the oldest and most iconic American personal care brands, dating back to 1840 when it was established by James B. Williams in Connecticut. The brand revolutionized male grooming with the introduction of its famous shaving soap, eventually expanding into creams and aftershaves.

Today, the brand's ownership is split across different regions. In North America, the Williams brand is managed by Combe Incorporated, while in Europe and other international markets, it is owned and manufactured by the Anglo-Dutch conglomerate Unilever. Manufacturing is conducted in various facilities across Europe and the Americas to serve local demand, preserving the legacy of a brand that has been a staple in medicine cabinets for nearly two centuries.