Verkade

Verkade is a quintessential Dutch household name with a legacy stretching back to 1886. Founded by Ericus Gerhardus Verkade in Zaandam, the company originally began as a steam bread and rusk factory before evolving into the beloved chocolate and biscuit brand it is today. Throughout the 20th century, Verkade solidified its place in Dutch culture through its iconic collectible albums and high-quality treats.

The manufacturing process remains deeply rooted in its homeland, with a primary production facility still operating in Zaandam, ensuring that the authentic Dutch recipes and quality control are maintained. While the brand feels local, its ownership has transitioned through several major global food conglomerates over the decades as part of international industry consolidation.

Currently, Verkade is owned by pladis Global, which was formed in 2016. This parent company is a major international confectionery group headquartered in London, United Kingdom. It is a subsidiary of the Turkish billionaire-owned Yıldız Holding. Under this ownership, Verkade continues to operate as a core brand, benefiting from a global distribution network while maintaining its traditional Dutch identity.