Floralys Moist Toilet Paper

Floralys is a well-known private label brand specialized in paper-based hygiene products. It is primarily developed and distributed by the Lidl group. The brand offers a range of products including toilet paper, facial tissues, and moist wipes, often formulated with extracts like Aloe Vera and Camomile for skin care.

As a private label of Lidl, the manufacturing plants for Floralys products are strategically located throughout Europe to minimize logistics costs. Many of these products are manufactured in Germany and Spain by high-capacity contract manufacturers. The brand is ultimately owned by the Schwarz Group, a German multinational retail group that operates Lidl and Kaufland.