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Discover where a brand or product originates

Axe Dark Temptation Aftershave

ownerUnilever (USA)
originFrance
manufacturedmultipleCountries

Axe, known as Lynx in certain regions such as the UK, Ireland, and Australia, is a prominent male grooming brand. It was first launched in France in 1983 by Unilever, inspired by another of their brands, Faberge's Brut. The brand has since become a global leader in male grooming products, including aftershaves, deodorants, and body washes.

Axe products are manufactured in various locations worldwide to satisfy global demand, with major production facilities located in Europe and North America. The brand is owned by Unilever, a British multinational consumer goods company that manages a vast portfolio of household brands. Unilever remains the ultimate owner and continues to market the brand under different names depending on the geographic region.

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