Altapharma Adhesive Plasters

Altapharma is a private label brand belonging to the German drugstore giant Rossmann. It specializes in a wide range of vitamins, supplements, and first-aid products like the adhesive plasters seen in the image. Since Altapharma is a store brand, the manufacturing of its products typically occurs through a network of contract manufacturers. For medical devices like plasters, production often takes place in various specialized facilities across Europe or Asia, depending on the specific product line and supply chain efficiency.

The brand is a core part of Rossmann's competitive strategy, offering consumers more affordable alternatives to international pharmaceutical brands. Ownership and distribution are tightly controlled by the Dirk Rossmann GmbH, ensuring that the brand maintains its reputation for German quality standards despite the diverse manufacturing locations.