Isostar Hydrate & Perform Powder

Isostar is a pioneered sports nutrition brand launched in 1977 as the first isotonic drink specifically designed for athletes. The brand focuses on electrolyte and carbohydrate replenishment to enhance performance. Its formulation was developed in Switzerland to meet the physiological needs of endurance athletes.

Historically part of the Novartis group, Isostar was eventually acquired. Today, the brand is owned by Nutrition & Santé, a leading European company specializing in dietetic and organic foods. While the brand has Swiss roots, manufacturing occurs across various facilities in Europe to serve the global market efficiently. The brand remains a staple in the high-performance sports community, known for its rigorous testing and adherence to anti-doping standards.