Australian Homemade Feel Good Coffee Beans

Australian Homemade is a brand that, despite its name, has its roots and primary operations in the Netherlands. It was originally founded as a chocolate and ice cream brand by an Australian expat in Belgium before being developed into a retail concept in the Netherlands. The coffee products under this label are typically roasted and packaged within the Netherlands to cater to the European market. The brand focuses on premium, organic, and slow-roasted products, often featuring sustainable certifications like the Rainforest Alliance and EU Organic logos.

The ultimate ownership of the brand name and the retail concept has been managed by Australian Homemade B.V., a Dutch entity. While the brand evokes a sense of Australian heritage and nature—symbolized by the turtle logo—it is a staple of Dutch specialty retail. Production for their coffee lines is concentrated in professional roasting facilities in the Netherlands to ensure freshness and quality control for the local market.