MAOAM MaoMix Bloxx

MAOAM is an iconic brand of fruit-flavored chewy candies that has become a staple in the confectionery market across Europe and the United Kingdom. Originally created by Edmund Münster in 1930 in Neuss, Germany, the brand name is an acronym for 'Mündster Aus Offen-Am-Main.' The product gained massive popularity for its unique texture and long-lasting flavor profiles, ranging from classic strawberry to raspberry and orange.

In 1986, the brand was acquired by the German confectionery giant HARIBO. Under Haribo's ownership, MAOAM expanded its global reach significantly, maintaining its status as a leading producer of chew candies. Today, the product is primarily manufactured in Germany at specialized facilities, though it is distributed and marketed globally by various Haribo subsidiaries. The brand remains under the private ownership of the Riegel family through the Haribo Holding GmbH & Co. KG.