Naturli' Smørbar plant-based spread

Naturli' Smørbar is a popular plant-based dairy alternative produced by the Danish company Naturli' Foods. Originally founded in 1988 in Denmark, the brand focused on providing plant-based alternatives to dairy long before the market became mainstream. The product is primarily manufactured in Denmark.

Today, Naturli' is owned by the Norwegian industrial conglomerate Orkla ASA through its subsidiary Dragsbæk. Orkla has expanded the brand's reach across Europe and into international markets, positioning it as a leader in the sustainable food sector. Despite its large corporate ownership, the brand maintains its identity as a Danish plant-based pioneer.