Superdrug Cotton Wool Pleat

Superdrug Cotton Wool Pleat is a private-label personal care product sold exclusively through Superdrug, the UK's second-largest health and beauty retailer. Originally founded in 1964 as Leading Stores in London by the Goldstein family, the brand was rebranded to Superdrug and has since become a staple of the British high street. The product itself is part of their affordable hygiene and skincare range, designed for makeup removal and general personal care.

The global supply chain for Superdrug's own-brand cotton products typically involves manufacturing in multiple countries across Europe and Asia, depending on sourcing requirements and sustainability initiatives. Currently, Superdrug is owned by A.S. Watson Group, which is a subsidiary of the massive Hong Kong-based multinational conglomerate CK Hutchison Holdings. This ownership places the brand within the largest international health and beauty retailer network in the world.