Norteña beer

Norteña is a classic Uruguayan beer brand that has been a staple in the region since its founding in 1947 by Cervecería y Maltería Paysandú. Originally produced in the city of Paysandú, it became famous for its distinct flavor and traditional brewing methods. Today, the product is primarily manufactured in Uruguay by Fábricas Nacionales de Cerveza (FNC).

In terms of ownership, the brand is now part of the global portfolio of Anheuser-Busch InBev (AB InBev), the world's largest brewing company headquartered in Belgium. AB InBev manages the brand through its regional subsidiary in Uruguay, ensuring the brand maintains its local heritage while benefiting from international distribution and quality standards. This transition reflects the broader trend of consolidation within the global beverage industry where local historic brands are integrated into multinational conglomerates.