Made O'Meter
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STR8 is a well-established lifestyle brand for men, known primarily for its distinct fragrances, shower gels, and aftershaves. The brand was originally created to cater to the modern man looking for energy and self-confidence. The STR8 Red Code variant specifically targets consumers seeking a long-lasting, energetic fragrance experience.
The global brand is owned by the Sarantis Group, a major Greek multinational consumer products company. Sarantis is a leading distributor and manufacturer in Central and Eastern Europe, with a footprint that spans numerous countries in the region. Most STR8 products are manufactured within the European Union, with heavy concentration in Greece, leveraging the company's regional production capabilities to serve markets like Poland, Romania, and the Balkans.
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