Made O'Meter
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PrimaDog is a popular European pet food brand specifically focused on providing high-quality nutrition for dogs. This specific product, the White Roll with Duck, is a rawhide-based chew wrapped with duck meat, designed as a treat for adult dogs. The brand emphasizes wheat-free recipes and high meat content in their snacks.
Originally founded in Finland, the brand is owned by Prima Pet Premium Oy. Since 2023, the ultimate ownership lies with the Swedish pet care giant Swedencare AB, who acquired the parent company to expand their presence in the Nordic pet food market. While the brand is Nordic in origin and management, many of their chew products, like these duck-wrapped rolls, are manufactured in China under strict quality control to meet European safety standards.
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