madeometer

Made O'Meter

Discover where a brand or product originates

Diadora Game low-top trainers

ownerGeox S.p.A. (Italy)
originItaly
manufacturedPrimarily in Vietnam, but also produced in other locations

Diadora is a legendary Italian sportswear and lifestyle brand that has become a global household name since its founding in the mid-20th century. The product shown appears to be a model from their 'Game' collection, inspired by retro tennis aesthetics. Originally focused on mountain boots, the brand transitioned into athletic footwear and achieved massive popularity through associations with world-class athletes in football and tennis.

Today, while the brand maintains high-end 'Made in Italy' production lines for boutique collections, its mass-market trainers are primarily manufactured in specialized facilities across Southeast Asia, particularly Vietnam and China, to balance technical performance with global demand. Diadora remains a pillar of Italian design and continues to be headquartered in the Montebelluna area, the heart of the Italian footwear district.

disclaimer

poweredBy