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Rexona Biorythm anti-perspirant deodorant spray

ownerUnilever (Reino Unido y Países Bajos)
originAustralia
manufacturedmultipleCountries

Rexona is a global leader in deodorant and anti-perspirant products, originally developed in Australia in 1908 by Alice Sheffer, a physician. The brand became a cornerstone of personal hygiene innovation, later merging with Lever Brothers (now part of Unilever) in the early 1930s. Today, Rexona is marketed under several names globally, including Degree in North America and Sure in the UK and Ireland.

Manufacturing of Rexona products occurs in various strategic locations around the world to serve regional markets effectively, including major production hubs in Australia, Brazil, Russia, and several European countries. The brand emphasizes advanced sweat-protection technology, famous for its 'MotionSense' system.

The brand is currently owned by Unilever, one of the world's largest consumer goods companies. Headquartered in London, United Kingdom, Unilever manages Rexona as one of its top-tier hygiene brands, maintaining its position through continuous investment in dermatological research and global marketing campaigns.

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