Malaco Sirkus Aakkoset

Malaco Aakkoset is a classic brand of gummy and salty licorice candies particularly popular in the Nordic region. The brand originated in Finland under the Hellas company (later Leaf) before being acquired by its current parent company. The product shown, 'Sirkus Aakkoset', is a fruit-flavored version of the traditional alphabet-shaped candies.

While the brand has deep heritage in Finland and Sweden, the manufacturing of many Malaco products has been consolidated into specialized facilities in Slovakia and other parts of Europe following corporate mergers. Today, the brand is owned by Cloetta AB, a leading Swedish confectionery manufacturer that manages a wide portfolio of European candy brands. Cloetta continues to iterate on the brand with sustainable initiatives such as the 'PlantPack' packaging visible on this bag, which uses plant-based materials to reduce environmental impact.