Don Julio 70 Anejo Claro Tequila

Don Julio 70 Tequila is a premium spirit created to celebrate the 70th anniversary of the brand founded by Don Julio González. It is unique for being a 'Cristalino' tequila—an añejo tequila that has been charcoal filtered to restore the crisp agave flavor found in blanco tequilas while maintaining the complexity of an aged spirit.

Production takes place in the Highlands of Jalisco, Mexico, where blue agave is harvested and distilled at the La Primavera distillery. The brand represents a significant legacy in Mexican distilling and has become a global standard for luxury tequila.

While founded as a family-run operation in 1942, the brand is now under the stewardship of Diageo, a global leader in beverage alcohol. This ownership provides the distribution network that brings this iconic Mexican spirit to international markets while maintaining traditional production methods in its home country.