AZ Oral-B Toothpaste

AZ is a prominent Italian brand specialized in oral hygiene, particularly known for its range of toothpastes. The brand has a deep heritage in Italy, where it was originally established as a domestic leader in dental care. Over time, it became closely associated with the Oral-B brand identity in the Italian market, often appearing as 'AZ Oral-B' to leverage the clinical reputation of both entities.

Currently, the brand is owned and managed by the American multinational consumer goods corporation Procter & Gamble (P&G). While the brand has its roots in Italy, its manufacturing operations are international. As indicated by the packaging, the product is primarily manufactured in Germany at P&G's specialized facilities, ensuring high-quality production standards for the European market. P&G continues to maintain AZ as a core brand in its global personal care portfolio.