Made O'Meter
Discover where a brand or product originates
Oral-B is a premier brand in the oral hygiene sector, most famous for its pioneering work in electric toothbrush technology. The brand's history is deeply rooted in innovation, starting with the invention of the multi-tufted toothbrush in California during the mid-20th century. Over the decades, it evolved into a global leader in professional dental care products.
Today, Oral-B operates as a major brand under the Procter & Gamble umbrella. While the brand has American origins, much of its high-end electric toothbrush engineering and manufacturing occurs in Germany, leveraging the precision engineering heritage of the Braun brand, which partnered with Oral-B for its power toothbrush designs. Other components and models are also manufactured in specialized facilities in Hungary and China to meet global demand.
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