O2 Oxygenated Beverage

O2 is a specialized recovery beverage designed for high-performance athletes, particularly within the CrossFit and fitness communities. Launched with the goal of providing a healthier alternative to traditional sports drinks, it focuses on oxygenation and electrolyte balance without artificial ingredients.

The brand was founded in the United States by Dave Portney, who sought to innovate the hydration market through a formula that includes seven times the oxygen of tap water and significantly more electrolytes than leading competitors. The company maintains a strong commitment to clean ingredients and functional fitness support.

Currently, O2 is owned and operated by its founding entity, O2 Hydration, based in Columbus, Ohio. The brand has grown through a community-centric model, often partnering with local gyms and fitness centers for distribution, while maintaining its primary manufacturing and headquarters within the United States.