Hostess Twinkies

The image features a UPC barcode (628154433231) which identifies a Hostess Twinkies product (specifically a multi-pack of golden sponge cakes with creamy filling).

Hostess Twinkies were originally invented in 1930 by James Alexander Dewar, an employee of the Continental Baking Company in Illinois, USA. The brand has a tumultuous history, including a high-profile bankruptcy of Hostess Brands, Inc. in 2012, which led to a brief hiatus from shelves before being relaunched.

In late 2023, the J.M. Smucker Company acquired Hostess Brands, bringing the iconic snack cake into a portfolio that includes Jif peanut butter and Folgers coffee. Most Hostess snack products are manufactured in large-scale bakeries across the United States, including locations in Kansas and Georgia.