Vileda Cleaning Products

Vileda is a globally recognized brand that specializes in mechanical cleaning products. The brand's journey began in Germany in 1948, following the development of a unique 'cloth-like' non-woven fabric that felt like leather—hence the name 'Vileda', derived from the German phrase 'wie Leder' (like leather).

Today, Vileda is a flagship brand under the Freudenberg Group. Its manufacturing operations are spread across several international locations, including Germany, Italy, and various other sites throughout Europe and Asia, to support its vast global distribution network. The brand is a leader in both consumer household cleaning and professional facility management solutions, focusing heavily on durability and ergonomic design.

The ultimate ownership remains with the Freudenberg Group, a diversified family-owned technology group with a heritage spanning over 175 years. Vileda operates specifically under the Freudenberg Home and Cleaning Solutions (FHCS) division, continuing its tradition of German engineering and innovation in the cleaning industry.