Laiterie de Verneuil Camembert cheese

Laiterie de Verneuil, also known as the Coopérative Touraine-Berry, is a prestigious French dairy cooperative located in Verneuil-sur-Indre, in the heart of the Touraine region. Founded in 1909, it has long been celebrated for its commitment to traditional cheese-making methods and sourcing milk from local farmers in the surrounding valley. Their Camembert, often marketed under the phrase 'Le Camembert que je préfère' (The Camembert I prefer), is a staple of their artisanal production.

Ownership of the brand remains within the hands of the cooperative members—local dairy farmers—ensuring that the production process and the profits stay connected to the regional agricultural heritage. This cooperative model has allowed the brand to maintain high-quality standards and protected Geographical Indication (PGI) status for many of its products, while exporting its traditional French gourmet items to markets across Europe, including Germany where it is featured in specialty sections.