Kellogg's Nutri-Grain Strawberry Soft Baked Cereal Bar

Nutri-Grain is a global brand of breakfast and snack bars originally developed by the Kellogg Company. First launched in the United States in the 1990s as a convenient, portable breakfast solution, it has since become a staple in the snack aisle for consumers looking for fruit-filled cereal bars.

The product is manufactured in multiple locations worldwide to serve different regional markets. In North America, production facilities are primarily located in the United States and Mexico, while other regions are served by local or continental manufacturing hubs under the Kellogg network.

Starting in late 2023 and into 2024, the brand underwent a significant corporate shift when the Kellogg Company split into two independent entities. Nutri-Grain is now owned and managed by Kellanova, which focuses on global snacks and international cereal business, headquartered in Chicago, Illinois. This separation allowed the company to focus its resources specifically on growing its high-impact snack brands.