M&M's Crispy chocolates

M&M's were first created in the United States in 1941 by Forrest Mars Sr., who was inspired by a method used during the Spanish Civil War that allowed soldiers to carry chocolate without it melting. The brand is famous for its colorful, button-shaped chocolates, each featuring a lowercase 'm' printed on one side.

While the brand originated in the USA, products sold in the European and Danish markets are predominantly manufactured in Mars Wrigley facilities in France (Haguenau). M&M's is a foundational brand of Mars, Incorporated, a massive family-owned multinational that remains one of the world's largest food and confectionery companies. The brand continues to innovate with various fillings like peanuts, caramel, and the 'Crispy' variety identified by this specific barcode.