Barebells Hazelnut Nougat Protein Bar

Barebells is a prominent Swedish brand specializing in protein-enriched snacks and beverages, founded in 2016. The Hazelnut Nougat protein bar is one of their flagship products designed as a healthier alternative to traditional confectionery. While the brand originated in Sweden, its manufacturing is distributed across multiple locations in Europe to meet high international demand.

Today, Barebells is a key brand under Vitamin Well AB, which has seen significant growth and acquisition interest. Bridgepoint Group, a major international private equity firm, holds ultimate ownership. Operationally, the brand maintains its Scandinavian identity while expanding its reach across global markets, focusing on a combination of nutritional value and gourmet taste.