Bliw Blueberry hand soap

Bliw is a classic Swedish brand of liquid hand soap, first launched in 1968. It became famous for its iconic teardrop-shaped bottles and was the first liquid soap introduced to the Swedish market. The brand has a strong focus on Scandinavian nature, often featuring scents and designs inspired by the Nordic environment, such as the blueberry variety shown here.

While originally created in Sweden, Bliw is currently part of the portfolio of Orkla, a major Norwegian conglomerate. Despite this ownership, the product maintains its heritage by being manufactured domestically in Sweden (specifically in Falun), continuing its long-standing tradition of local production.