Ultimate Provence UP Côtes de Provence Red Wine

Ultimate Provence (UP) is a contemporary wine estate situated in the heart of the Côtes de Provence region in France. The vineyard is located near Saint-Tropez and is known for its distinctive architectural design and modern approach to traditional winemaking. The wine itself is produced and bottled on the estate in La Garde-Freinet, France.

The brand is part of a prestigious collection of vineyards under the MDS (Maisons de Sabran) portfolio. In late 2019, the estate was acquired by the Mark Dixon group, which also owns other notable properties like Château d'Esclans and Château de Berne. The group's investment has pushed the brand into the global luxury wine market, focusing on high-end production and sustainable viticulture practices.