Milk Kefir Plus Blueberry

Milk Kefir Plus is a probiotic dairy beverage under the Milk brand, a specialized label popular in the Italian market for its range of functional and fresh dairy products. This specific product is a drinkable blueberry-flavored kefir, marketed for its antioxidant properties derived from added Vitamin E and Selenium.

The brand 'Milk' is part of the Latteria NÖM S.r.l. portfolio, which serves as the Italian subsidiary for the Austrian dairy giant NÖM AG. While the brand is heavily tailored to Italian consumer preferences and uses mountain milk, the ultimate corporate ownership rests with NÖM AG, headquartered in Baden, Austria. NÖM is one of Austria's largest dairy processors, known for its innovation in lactose-free and functional milk products across Europe.