Kraft Fette Toast

Kraft Fette Toast is a popular processed cheese product sold extensively in the Italian market. The brand Kraft originated in the United States in the early 20th century under James L. Kraft, who pioneered processed cheese. Today, while the Kraft name is still synonymous with its American roots, the brand's international operations are managed through complex licensing and corporate structures.

In Europe, many Kraft-branded dairy and grocery products are managed by the Kraft Heinz Company or through licensing agreements. Manufacturing for this specific product often occurs in various European facilities to serve local markets like Italy. The ultimate owner, The Kraft Heinz Company, is headquartered in the United States and remains one of the largest food and beverage companies globally, overseeing a massive portfolio of household names.