Made O'Meter
Discover where a brand or product originates
Aurrera is a prominent private label brand managed by Walmart México y Centroamérica. Originally founded as a retail chain in 1958 by the Arango brothers in Mexico City, the brand name has since evolved into a flagship value line for Walmart's operations in the region.
Products under the Aurrera label, such as this mayonnaise with lime juice, are primarily manufactured in Mexico by various local third-party suppliers who meet Walmart's quality and cost standards. The brand is currently owned by Walmart Inc., directed via its Mexican subsidiary, Wal-Mart de México S.A.B. de C.V. This ownership structure allows the brand to maintain its deeply rooted Mexican identity while benefiting from the logistical and financial scale of one of the world's largest retail corporations.
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Made O'Meter uses AI-powered analysis to estimate production origins. Results are not always 100% accurate.
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