Made O'Meter
Discover where a brand or product originates
Borotalco is an iconic Italian brand with roots dating back to 1878 when English pharmacist Henry Roberts created a special talcum powder formula in Florence. The brand is famous for its unique signature scent and its use of microtalc to absorb sweat. Today, Borotalco offers a wide range of personal care products, including deodorants and bath foams, marketed for their long-lasting freshness.
Historically part of the Manetti & Roberts family, the brand is now owned by the Bolton Group, a major Italian multinational corporation. While Borotalco has expanded its reach across Europe, including a strong presence in the DACH region (Germany, Austria, Switzerland), its production remains primarily concentrated in Italy to maintain its heritage and quality standards.
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Made O'Meter uses AI-powered analysis to estimate production origins. Results are not always 100% accurate.
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