Made O'Meter
Discover where a brand or product originates
Guinness 0.0 is a non-alcoholic draught produced by the world-famous Guinness brewery. It is crafted using the same natural ingredients used in standard Guinness—water, barley, hops, and yeast—before the alcohol is gently removed through a cold filtration process. This method ensures that the iconic dark color, creamy head, and characteristic taste profile remain intact without the alcohol content.
Originally founded in 1759 by Arthur Guinness at St. James's Gate in Dublin, Ireland, the brand has become a global symbol of Irish culture. While the brand originated as an independent family-run brewery, it eventually became part of a larger corporate structure through various mergers in the 20th century.
Today, Guinness is a flagship brand of Diageo plc, a British multinational alcoholic beverages company. While the brand maintains its deep historic roots in Dublin, the ultimate corporate ownership is based in London, where Diageo oversees a vast portfolio of premium spirits and beer brands across more than 180 countries.
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