Coop Riso Nero Integrale

Coop Riso Nero Integrale is a whole-grain black rice variety packaged under the private label of the Italian cooperative retail chain, Coop. This specific product is parboiled for a quick preparation time of 10 minutes.

The brand Coop Italy (Coop Italia) represents a system of consumers' cooperatives that operates the largest supermarket chain in Italy. Originating from the first cooperative founded in Turin in 1854, the modern Coop Italia was established to consolidate the purchasing power of various smaller cooperatives. The product is typically manufactured and packaged in Italy, often sourcing rice from the Piedmont or Lombardy regions, which are the heart of Italian rice production. As a private label product, the ultimate owner is the network of Italian consumers' cooperatives that make up the national consortium.