Made O'Meter
Discover where a brand or product originates
Desperados is a globally recognized tequila-flavored pale lager that founded a new category in the beer market. This unique beverage was created in 1995 by the Fischer Brewery in Schiltigheim, France, merging the crispness of lager with the distinct aroma of tequila. Its iconic clear glass bottle and vibrant branding helped it become a staple in nightlife and festival culture.
While its roots are French, the brand's reach expanded significantly after the acquisition of the Fischer Brewery. Today, Desperados is manufactured in various locations to serve international markets, including sites in France and the Netherlands. The brand is a core part of the premium global portfolio of Heineken N.V., which manages its distribution across more than 80 countries.
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Made O'Meter uses AI-powered analysis to estimate production origins. Results are not always 100% accurate.
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