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SINGER Super Oil

ownerPlatinum Equity, LLC (USA)
originUnited States
manufacturedItaly

SINGER Super Oil is a high-quality multi-purpose lubricant designed specifically for precision mechanisms such as sewing machines, household appliances, bicycles, and hand tools. This specific bottle, as indicated by the label, was manufactured in Italy, reflecting the brand's extensive global supply chain and local production facilities for maintenance accessories.

The Singer brand is one of the most iconic names in industrial history, originally founded in the United States in the mid-19th century. Over decades of corporate evolution and restructuring, the brand ownership has shifted. Today, it is part of the SVP Worldwide portfolio, a global leader in sewing technology that manages well-known brands like Singer, Husqvarna Viking, and Pfaff. The brand is currently under the ultimate ownership of Platinum Equity, an American private equity firm that acquired SVP Worldwide to streamline operations and leverage the brand's historical prestige in the global consumer market.

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